Warm-hearted Uncle Bear

Located along Olle Trail Course 4, Warm-hearted Uncle Bear is a charming independent bookstore where you can soak in breathtaking views of the deep blue ocean. The building is painted a bright, sunny yellow—just like a forsythia flower—making it stand out beautifully from a distance. Resting atop the traditional Jeju stone walls, a collection of cute figurines, small trinkets, and horned turbans creates a delightful and whimsical atmosphere. The bookstore is situated right next to the famous Mocha Coffee Shop, which gained recognition as a filming location for the Maxim Mocha Gold commercial starring actor Gong Yoo.